We live in a world where we can get the information we need through a series of channels, and the Internet seems to be the most trustworthy one. From the latest news to recipes, DIY projects, fashion tips, and personal opinions, everyone can write about everything and make his or her voice heard. And, the easiest way to do so is by starting a personal blog or Youtube channel.
According to a survey conducted by Blog Tyrant, the average blogger age is between 30 and 39 years old, and the targeted audience is part of the same age group. But, even though there are dozens of millions of blogs out there, only about 10% generate real revenue and can help the writer behind the screen make a living out of it.
So, if you, too, decided to join the blogosphere but also want to make some money out of it, perhaps our tips will come in handy.
Choose a trusty web host
The first thing you need to do to start a blog is to decide which website will host your page. There are several big online platforms that you can use for free such as Wix, Weebly or WordPress but these websites can only offer limited support. They are a great starting point and are perfect for newbies because they are very user-friendly.
Unfortunately, if you truly want to make your website look professional and attract new readers, you will soon have to migrate to more powerful host servers.
Depending on the size of your blog, as well as the the server you choose to host it on, you’ll have to pay up to 200-300 dollars for maintenance. However, you will have access to your account 24/7 and also benefit from professional assistance.
Write about what gives you pleasure
Keeping a blog is a lot of work, especially if you want to turn it into a successful business. The beginning is rough, and you shouldn’t expect to earn a lot out of it in the first two-three years. On average, it will take you about 2.5 years until you are popular enough to generate profit out of blogging.
So, the key to success is to be consistent and to write about what gives you pleasure. Writing from the bottom of your heart is the easiest way to attract the audience and keep your fans asking for more.
Think about your passions, your favorite hobbies or your interests and try to learn as much as possible about these topics.
Keep content interesting and regular
Before having enough money to enjoy sponsored luxurious vacations and sipping Mai-Tais on a beach in private gazebos with see-through canopies, you need to invest time in your blog. The number one rule of success in the blogging industry is to provide fresh and high-quality content on a regular basis.
This doesn’t necessarily mean writing a post every day but taking some time off to make your posts look as professional as possible.
According to Time Magazine, the average reader won’t spend more than 15 seconds to read your post, so you should focus on making them as appealing to your audience as possible. To sum up, you will have to post at least every 2-3 days and keep your content fresh, interesting, and brief.
Don’t advertise too much
Ads and advertorial campaigns are the most important revenue sources for your blog. Paid partnerships are welcomed once in a while but constantly writing about products can become tiring and annoying to your audience.
Keep in mind that readers want genuine and authentic content, emotions and reactions that cannot be faked or staged so praising a product that you would never try on your own will only diminish your credibility in front of your audience.
If your blog already has a large number of visitors you can join Google’s AdSense program, the easiest way to generate revenue for your blog. Knowing how to place ads on your blog will also attract more viewers and help them become more visible to your audience.
The science behind this program is simple – brands pay money to advertise themselves on your page and, every time one of your visitors clicks on an ad on your blog, you get paid.